Hoodo

Hoodo is a brand-new app for online job recruitment. Functioning much like a dating app, it seeks out qualified job applicants and shares open job positions that seem like a good fit for both the applicant and hiring manager. The app needed a compelling launch campaign to drive job seekers to download and sign up. Nordeast pitched in to create a series of off-beat videos and social posts to engage potential jobseekers and nudge them into action.